Meihua trehalose displayed in the Shanghai FIC international stage

On the FIC 2015 Shanghai international food additives and ingredients exhibition, the Meihua trehalose appeared in front of the world. The FIC exhibition received about 500 trehalose customers, 40% of whom were traders, 40% were terminal customers and 20% were research and development institutions. Especially the national research and development institutions of every country who have professional speaking right highly praised the Meihua trehalose. 

Meihua has always been committed to the manufacturing industry in a thoroughgoing manner: definitely not publishing without advantages, if publish it, there must be truly competitive products. The trehalose can be displayed in the FIC international exhibition, so that there is certainly a real superior product.

As the pioneer of amino acid industry, Meihua group displayed its advantages in the FIC show and caused an enormous splash. The stand design used the red and white contracted style which was very impressive. With large professional exhibition talent and beauties, it made trehalose splendid in the FIC exhibition.

Trehalose has significant effect and outstanding performance in resisting starch aging, preventing protein denaturation, inhibiting fat decomposition and holding water. The bread or western pastry will become more delicious after adding with it. It also can hold moisture and prolong the shelf life. Adding in rice flour products, it can inhibit starch aging, keep the original flavor. Our country has listed it as a common food in 2014. Only because of the price and supply problems, it has not been able to be fully used in the domestic food processing enterprises. Currently it is only added with a small dose. We believe that with the change of the concept of health and the popularity of trehalose domestically, it will become a healthy sugar popular in future.

Trehalose is referred to as the "sugar of life” by scientists. In the world currently only a Japanese enterprise can produce it. It has been monopolized for a long time. The high price and supply problems cause some domestic customers can’t get it, so that even though the product has developed for recent 20 years, there is only about 3000 tons of market in China while Japan has 30000 tons of market capacity.

Now there is good news for them. Meihua started the research work of the first phrase of trehalose project in 2012. Through lab test, pilot plant test, now it has started the construction project for large-scale production. According to the market data from few years ago, in China, the demand of this product is growing 30% per year. With the promotion of Meihua technology, the production cost is decreasing and the product growth rate will dramatically speed up. It is expected that in the next three to five years, the market scale will reach to 20,000-30,000 tons. Due to the advantages of products, the customers consulting the product was in an endless stream, almost all of the merchants want to become agent of trehalose. A lot of food processing enterprises ordered on the exhibition site. They trusted the quality of Meihua product, and thet felt more reliable when they cooperate with Meihua this big brand.